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                           Sunrise Health Region is part of the provincial Saskatchewan Health Authority 
The Baby Friendly Initiative

The Baby Friendly Initiatve (BFI) is an international program developed by the World Health Organization (WHO) and the United Nations Childrens' Fund (UNICEF) for the protection, promotion and support of breastfeeding. 

Ten Steps to Successful Breastfeeding

In order to be recognized as a Baby Friendly Facility, a hospital or community health service must follow these Ten Steps to Successful Breastfeeding set by UNICEF and the World Health Organization:

  1. Have a written breastfeeding policy that is routinely communicated to all health care providers and volunteers.
  2. Ensure all healthcare providers have the knowledge and skills necessary to implement the breastfeeding policy.
  3. Inform all pregnant women and their families about the importance and process of breastfeeding.
  4. Place babies in skin to skin contact with their mothers immediately following birth for at least an hour or until completion of the first feeding or as long as the mother wishes. Encourage mothers to recognize when their baby is ready to feed, offering help as needed.
  5. Assist mothers to breastfeed and maintain lactation should they face challenges including separation from their infants.
  6. Infants are not offered food or drink other than human milk for the first 6 months, unless medically indicated.
  7. Facilitate 24 hour rooming-in for all mothers; mothers and infants remain together.
  8. Encourage baby-led or cue-based breastfeeding.
  9. Support mothers to feed and care for their breastfeeding babies without the use of artificial teats or pacifiers (dummies or soothers).
  10. Provide a seamless transition between the services provided by the hospital, community health services and peer support programs.

For more information about BFI, please visit the Breastfeeding Committee for Canada website.

BFI in Sunrise

Sunrise continues to work on following the ten steps in order to achieve BFI designation. Right now, on the Maternity Ward at the Yorkton Regional Health Centre, all infant care happens at the bedside and babies stay in the room with their mother. Infants are placed skin to skin immediately after birth and skin to skin and/or breastfeeding is encouraged during routine lab collection and immunizations.

Pasteurized Human Donor Milk (PHDM)

Sunrise Health Region will soon be offereing pasteurized human donor milk as an option for medically indicated supplementation. By offering PHDM, Sunrise is following the Baby Friendly Initiative by valuing human milk and ensuring it is available when a mother's own milk is not. Click here to view the PHDM pamphlet.                                                         


Baby Friendly Business

The Baby Friendly Working Group, a group comprised of members from different health departments in Sunrise and the Yorkton Tribal Council, have done many promotional projects to support breastfeeding including Baby Friendly Business. Please click here to learn more about it. 

Have you seen our life size cut outs? They were created to raise awareness and support breastfeeding in public. Sunrise Health Region was the first in Canada to display these cut outs for this purpose.
Breastfeeding Matters Saskatoon

   "Breastfeeding in Public" Kelly Mom
   Infact Canada "Breastfeeding Rights"

   Infact Canada "Breastfeeding in Public"

Sunrise Health Region is happy to partner
with the Yorkton Tribal Council creating
these promotional projects. By working
together to achieve BFI designation, we
are strengthening our indigenous families
and communities. Click here to view a video with more information on BFI. (Note: Reposted with permission from the BFI Strategy for Ontario).